Innovatia

Small Business, Big Impact: The Organisation Empowering SMEs M icro, small and medium-sized enter- prises (SMEs) are the backbone of Aus- tralia’s economy. They make up an as- finance, excessive red tape, staff shortages, and supply chain issues. The Small Business Association of Australia is dedicated to supporting SMEs, acting as their voice to government and helping them connect, grow, and prosper well into the future.

Founder and CEO Anne Nalder, who has 30 years’ industry experience, says the SBAA is blazing an innovative trail into the future. “A major initiative is the Small Business Char- ter of Australia, a ‘living’ document which was presented to the Federal Government in 2023. It will guide policymakers to ensure fairness, security, and opportunity for SMEs,” Anne says. The SBAA also operates a think tank, hosts major events including an annual International Small Business Summit, and leads internation- al trade delegations. “Our expertise and global connections bring great minds and ideas together, nurture cultur- al and economic relationships, and help busi- nesses grow,” Anne says. Membership is a way to support the SBAA so the organisation can continue to deliver value to SMEs. “There is a lot of work involved in advocacy – reports, research, and meeting with various bodies, leaders, and policymakers. It all costs money; membership helps us have break-

throughs on behalf of small businesses,” Anne says. Membership also offers benefits at the indi- vidual business level, including advertising platforms, B2B connections, support during adversity, and access to professional advice in areas like legal, industrial relations, and taxa- tion. SBAA members can also access educa- tional resources to help them stay abreast of the latest ideas, tap into consumer trends, and capitalise on innovation. “An example is using technology to stream- line your business, and making sure you’ve got the right advice, the right pricing, and the right tools to do that effectively,” Anne explains. Anne’s vision is for an Australia where SMEs get the recognition they deserve. “Small business should be seen as a career pathway. It is still the best option if you want to create wealth, be creative, put your mark on things, and be involved in your community,” she says.

For every start-up that reaches the five year milestone, there is one that doesn’t. But they have a powerful ally: the Small Business Associ- ation of Australia (SBAA). Founded 13 years ago, the SBAA champions SMEs, acts as their voice at government level and on boards, and supports its members to connect, grow, and prosper.

tonishing 98 per cent of the nation’s 2.4 million actively trading businesses, employ some 5 million people, contribute 32 per cent of GDP, and help drive global innovation. These unsung economic heroes face complex headwinds: high inflation, rising costs, difficulty accessing

INNOVATIA

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