Leaders Speak - Management “Innovative thinking, like any formal workplace practice, needs a framework for it to become embedded in company culture. The methodology starts with deep customer empathy and under- standing customer problems, which then allows one to brainstorm solutions and then to test them rigorously. Having a codified apparatus dedicated to innovation instils confidence within a com- pany to seek out new challenges and opportunities.” Shaun Shirazian , Country Manager/Director of Emerging Markets and Global Expansion at Intuit “Domino’s may not stand out as an example of a highly innovative company. Yet since 2005 we have engaged in over 100 individual projects which utilise technology and place a premium on creative customer driven thinking. Here’s how we work: project by project – in any given year we do about 10-15. See an opportunity, set up an organised project. A unique team is assembled to move each of these forward. This includes internal staff and outside collaborators as needed. It is more about tackling an individual problem, opportunity or goal. But the track record is strong: over 70% of the projects are put in place as a functional system within the company. And they evolve as needed. Business is about evolution.” Don Mejj , CEO, Domino’s Pizza “The speed of change today demands absolute alertness. That is a driver of innovation, and something I’ve learned over 40 years of business. Leadership principles within a company create the right framework for creativity and collaboration — and part of that is precise recruitment. Being aware and ahead of disruptive change is crucial. That ensures that we are relevant to them both now and into the future, with products, service and training that they can trust. Underlining this is strong customer satisfaction and loyalty.” David Kaplan , CEO, Sleepcorp
INNOVATIA
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INNOVATIA
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